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Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the gatsby domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /opt/bitnami/apps/wordpress/htdocs/wp-includes/functions.php on line 6114 The What & Why of Continuous Discovery - tryScrum
Most product teams are starting to adopt discovery best practices (e.g. interviewing customers, usability testing, experimenting). However, many of us are still stuck in a project world. We do research to kick off a project, we usability test right before we hand it off to engineers, and our primary means for experimenting is a/b testing. These methods are better than nothing, but the best product teams are shifting from a project mindset to a continuous mindset. In this talk, Teresa helps us explore the key differences between project-based discovery and continuous discovery and a clear benchmark to aspire to. Teresa Torres is a Product discovery coach teaching product teams to infuse their daily product decisions with customer input. She’s the author of the upcoming book, Continuous Discovery Habits and blogs at ProductTalk.org.
